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Two Powerful PD Seminars E-mail

Two Complete Practice Development Seminars That Will "Jump Start" Your 2010 Marketing Efforts

 

Advanced White Paper Creation and Promotion PLUS Lead Generation Super Systems That Will Grow Your Practice In 2010 - Two Seminars That Will Change Your Business

 

Note: Only 25 6 Spots Remaining - Please Register Today

 

wp_boxshot.pngThese seminars are now available for a VERY LIMITED TIME in downloadable MP3 form along with all course materials.

 

No special software is required and you may listen as many times as you like and you may share the materials with other members of your firm.

 

You must be one of the first 25 registrants to receive the "40% Early Bird Discount." When the first 25 are gone...they are gone!

 

Presenter: Patrick McEvoy

 

When: Downloadable for listening anytime (or multiple times) at your convenience. The seminars are available for immediate download to your computer.

 

****Note: You will receive your own COMPLETE copy of all materials and audio. You may make copies and replay the audios on your computer, MP3 player or burn them to CD.

 

Duration: 135 minutes on two audios PLUS all related materials, PDFs, Power points and other supporting materials.

 

Dear Fellow Professional:

 

97.43% of attendees rated these seminars as EXCELLENT when I offered them earlier this year.

 

Question: Are you generating a consistent stream of new, profitable clients in a relaxed and dignified manner?

 

Education driven marketing with White Papers and other related materials such as special reports, executive briefings and e-presentations allow you to automate virtually all of your marketing efforts and to get highly qualified prospects to CALL you for advice.

 

I've marketed and sold over $100,000,000 (yes...that's one hundred million dollars) worth of professional services in the last 26 years with firms like KPMG, Ernst & Young and through my own small "boutique" consultancies.

 

All of this has been accomplished through "education driven marketing," also known as ..."edu-marketing."

 

The cornerstone of this process has always been extremely well written and enticing white papers and special reports.

 

If you've had trouble in the past putting together a marketing program that consistently and predictably brings you high quality premium clients this seminar offers you a total "paint by numbers" roadmap to creating high quality white papers.

 

 

Learn How To PRECISELY Target Your Best Prospects

 

White papers and related materials allow your prospects to "hold up their hands" and say..."I need your services." At least 50% of my practice involves writing white papers for my clients. A good white paper takes anywhere from 20-80 hours to produce and can cost anywhere from $3,000 to $25,000.

 

If you follow the steps in this complete recorded seminar you'll be able to do all this yourself in a fraction of the cost and time it would take an outsider to do it for you.

 

This seminar will extensively focus on all parts of the white paper creation and marketing process, from developing your initial concept to marketing the final product along with plenty of real life case studies and white paper sample PDFs.

 

Some of the highlights include:

  • Six reasons why white papers fail.
  • Real life successful white paper examples that you can emulate.
  • Choosing the right "hot" topic.
  • The ten step white paper writing process.
  • A "foolproof" method for writing compelling titles that grabs reader attention.
  • The three types of potential client audiences you must address in your white paper campaign and how this will affect your white paper content.
  • The ten step white paper marketing plan that you must use for maximum effectiveness.
  • 17 ways to "re-purpose" your white paper for maximum communication impact.
  • A complete white paper layout guide that you can use to "tweak" your MS Word set up so that a graphic layout artist would be jealous of your finished product.
  • A simple software program that will have you drafting entire white papers (start to finish) along with ready to go accompanying Power Point slides in less than 1 hour. This program alone will save you thousands of dollars each year in productivity gains.

And much...much more.

 

BUT...What Good Are Great White Papers If You Have Nobody To Read Them? The Second Seminar In This Two Seminar "Super" Package Will Fix That Problem for You Permanently!

 

seminar_case.pngHaving a steady stream of qualified prospects is vital to any professional practice. Having the "best" white papers and other related content driven marketing materials won't help you if you don't have a lucrative pool of "qualified leads" to distribute your materials to.

 

Lead generation is unquestionably the single most vital part of any successful marketing program.

 

That's why I've included a copy of the "Lead Generation Super Systems For Tough Economic Times" seminar in this two seminar package.

 

Learn the "battle and field tested" step-by-step lead generation strategies for 2010. Find out what's working right now and what's not working (and what will probably never work despite what the "gurus" are telling you.)

 

Whether your clients are the Fortune 500  or a basic consumer who's been in car wreck and can't understand the insurance and tax ramifications, these systems can be tailored to give you spectacular results in your target markets.

 

You will discover:

  • The three simple "Master Keys" to double digit annual practice growth
  • The number one reason that your practice fails to attract profitable clients consistently and predictably
  • Why your practice isn't growing at more than 20% annually
  • What marketing component you "MUST" have in place before you even begin to think about a marketing program
  • How to identify and capitalize on your target client's "Hot Buttons"
  • How to create the marketing materials that will immediately "captivate" your client's attention so that they get READ!
  • How to simplify your marketing efforts and why you MUST do this
  • How to eliminate that one mistake that EVERY professional practice lead generation campaign makes
  • How to target a "hyper-responsive" group of prospective clients
  • Developing "Value Driven Offers" That Sell
  • How to use Guarantees, Risk Reversal and Developing a Unique Perceived Benefit
  • How to develop and use Testimonials, Endorsements and Joint Ventures
  • How to develop a networking system that NEVER fails and that allows you to CONTROL the entire network
  • How to develop Multiple Streams of Lead Generation that work automatically 24/7 -- I'll show you FOURTEEN different "automatic" lead generation systems during the course of this 75 minute event.

..and much more.

 

Together these two seminars provide you with a COMPLETE turn-key practice development blueprint.  How much would it cost you to learn this through trial and error on your own?

 

Your Investment

 

This seminar package will be priced at $494.00 in 2010.

 

However...if you are one of the first 25 registrants for this special two seminar package your investment will be $494.00 $297.00. A savings of $197.00 (40%.)

 

Remember, this $297.00 two seminar package is available to the first 50 people who register. You will be able to share the materials with others in your office and you will retain all files and audios for unlimited future use.

 

Register today by scrolling to the bottom of this page and save 40%!

 

Don't forget...after the first 25 are gone that's it...the price will increase to $494.00 for the remainder of this year so please register today.

 

One new small "micro" client will pay for this package twenty times over...PLUS...your investment is 100% satisfaction guaranteed.

 

 

Who Should Attend

 

Partners, Principals, Vice Presidents, CEO's, Marketing Directors and Associates who are serious about growing their practices at above average growth rates over the next 12 months.

 

About The Presenter

 

pat-01.jpgPatrick McEvoy is a former practicing Canadian Chartered Accountant and has consulted with over 11,000 CEO's and business owners during the past 26 years.

 

Besides having lived and worked throughout the world during his career, he has been in senior management with KPMG, Ernst & Young and Orion Capital along with establishing and owning many of his own successful business ventures outside the accounting and consulting fields.

 

In 1996-97 he sold $949,000 of "premium rate" accounting and consulting services starting from scratch with his own new firm in a totally new city with no contacts, no staff and no offices. Overall he has sold more than $100,000,000 (one hundred million) dollars of professional services during his career. Today he is the president of Rainmaker Best Practices and resides just outside of Toronto Canada.

 

Rainmaker Best Practices is a marketing consultancy designed 100% for professional service firms to help them grow at annual rates in excess of 20%. Mr. McEvoy is a prolific writer and is often quoted in the press and in news wire stories.

 

 

My Personal Guarantee To You

guarantee_pic.jpg

If you aren't satisfied for any reason with the content you receive I'll cheerfully refund your money in full 100%. No questions asked.

 

 

Register Now - You Must Be One of The First 25 Next 6 Registrants to Receive the 40% Two Seminar Package Discount


Simply click below and you may use your credit card or Pay Pal Account. After successful payment please wait until you are redirected to the download page where you will receive the links to your seminar materials.

 

*** (NOTE: You do need a PayPal account if you use your credit card - simply use the left side of the payment form - there is no need to sign in or create a PayPal account. PayPal will process your credit card using 128 bit secure encryption just like any other credit card payment processor.) ***

 

 

If you encounter difficulties please call Patrick McEvoy at 519-752-2669.

 

 

 

 
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